Case Study: Great Ogeechee Seafood Festival
Guests spent less time waiting in lines and more time enjoying the event with rapid check-ins and quick walk-up ticket sales
With complex registrations and specific requirements, Brushfire rose to the challenge for attendee and groups management
Hillsong is a contemporary Christian church that loves God and people. Hillsong Church was founded in 1983 in the western suburbs of Sydney, Australia. Now, Hillsong has churches in city centers in 30 countries around the world and has an average global attendance of 150,000
Hillsong partnered with Brushfire to provide an event experience that is second to none. The desire for a flawless attendee experience drives the pursuit of excellence that requires Brushfire’s innovative tools for reducing queues and time spent waiting in line, an enhanced seating and attendance experience, and the ability to save time and money managing events across multiple continents.
Brushfire iOS App Check-in and Print Kiosk
The event check-in experience is one of the most crucial aspects in event management. We partnered with Hillsong to provide an iOS app that allows attendees to check-in and print their credentials in an instant. With growth in event size comes the exponential increase in demand for customer service. The Brushfire iOS app allows Hillsong to serve attendees more efficiently and requires attendees to spend less time waiting in line.
Brushfire Groups Management
A crucial component of the success to seating communities are attendee groups. Event attendees can organize a group of friends, co-workers, or congregation members into a group so that they can experience the event together. Now attendees can create and manage groups own their own. Group organizers receive access to notifications when attendees join and leave their group, as well as the ability to manage the attendee details of their group members.
Brushfire Attendee Seating Management
Hillsong has a one-of-a-kind approach to seating thousands of people in a single venue for a multi-day event: seating communities. Friends, family, and groups are seated together and distributed into groups that sit in different sections of the venue for each session. What used to be a manual process has become automated through an allocation tool that assigns attendees to seating communities based upon their registration type, special needs, group, and other factors.
Brushfire Attendee Fulfillment
Distributing thousands of attendee credentials around the world is a logistical challenge. Brushfire worked with Hillsong to create printing and fulfillment tools to increase efficiency and track progress in issuing event name badges. Tracking attendee changes and recording previous prints help maintain safety and security during an event. Alongside Brushfire’s iOS App Check-in and Print Kiosk, attendee fulfillment tools have reduced the time spent managing and distributing attendee credentials.